We will introduce mandatory country of origin labelling of fresh and
single ingredient food so that consumers can work out where their food
comes from and choose locally produced food.
New Zealanders want to know where their food comes from – it is a basic consumer right.
New Zealand imports billions of dollars of food every year. Much of it is unlabelled as to its country of origin. Buying local food helps supports local growers and suppliers; helps keep New Zealanders in jobs and supports our economy.
